Laura’s obsession for visual communication started from an early age. She believes that good design improves business and is powerful enough to change the world. She loves problem solving, big picture thinking and bringing brands to life through stellar design. With a BA from San Diego State University, numerous design awards and a client list that includes Procter and Gamble and US News and World Report, Laura brings over 15 years of design and marketing knowledge with her to the table.
When she’s not changing the world through design, she can be found hanging out with her husband, daughter and rescue Chiweenie, Joey.
Laura’s Latest Blog Posts
![Ways to boost the UX of your B2B website and improve conversions.](https://www.bopdesign.com/wp-content/uploads/2024/04/BOP-B2B_How-to-boost-your-B2B-website_s-UX-2.jpg)
Boost Your B2B Website’s UX: Five Spots to Focus On
![Trends and best practices for drafting successful email campaigns.](https://www.bopdesign.com/wp-content/uploads/2024/01/BOP-B2B_Current-email-marketing-trends-best-practices.jpg)
B2B Email Marketing Trends, Best Practices, and Tips
![Understand the importance of the accessibility website|Example of alt text option on the backend of a WordPress site.|Example of captions placed in a YouTube video|Websites should provide clear error messages and help prevent errors whenever possible.|Example of skip navigation link|Adobe’s new accessibilities tool helps in adhering to contrast guidelines](https://www.bopdesign.com/wp-content/uploads/2023/08/BOP-B2B_CWeb-Design-and-ADA-Compliance-_1024x352.jpg)
Designing B2B Websites for Accessibility
![](https://www.bopdesign.com/wp-content/uploads/2023/08/BOP-B2B_Why-404-Pages-Are-Critical-for-a-B2B-Web-Site_1024x352.jpg)
Why a Custom 404 Page Is Critical for Your B2B Website
![](https://www.bopdesign.com/wp-content/uploads/2023/08/BOP-B2B_Social-Media-Image-Sizes-for-2023_1024x352.jpg)
The 2023 B2B Social Media Image Size Guide
![](https://www.bopdesign.com/wp-content/uploads/2023/08/BOP-B2B_UX-Tips-for-B2B-Website-Designs_1024x352.jpg)
User Experience (UX) Tips for B2B Website Designs
![](https://www.bopdesign.com/wp-content/uploads/2023/08/BOP-B2B-How-to-Use-Color-for-Digital-Marketing-_1024x352.jpg)
How to Use Color for Digital Marketing
![](https://www.bopdesign.com/wp-content/uploads/2023/08/BOP-B2B-Website-Design-Trends-for-2022_1024x352.jpg)
The Top 5 B2B Website Design Trends for 2022
![](https://www.bopdesign.com/wp-content/uploads/2023/08/BOP-B2B-Email-Marketing-What-Content-to-Include_1024x352.jpg)
B2B Email Marketing: What Content to Include
![](https://www.bopdesign.com/wp-content/uploads/2023/08/BOP-B2B-How-to-Design-an-Effective-Email_1024x352.jpg)
Top B2B Email Design Trends for 2021
![](https://www.bopdesign.com/wp-content/uploads/2023/08/BOP-What-High-Conversion-Websites-Have-in-Common_1024x352.jpg)
What High Conversion B2B Websites Have in Common
![](https://www.bopdesign.com/wp-content/uploads/2023/08/BOP-What-Your-Fonts-Say-About-Your-B2B-Brand_1024x352.jpg)
What Your Fonts Say About Your B2B Brand
![](https://www.bopdesign.com/wp-content/uploads/2023/08/BOP-How-to-Make-Your-B2B-Webinar-or-Video-Conference-Look-More-Professional_1024x352.jpg)
How to Make Your B2B Webinar or Video Conference Look More Professional
![](https://www.bopdesign.com/wp-content/uploads/2023/08/BOP-Why-Less-Is-More-When-Designing-a-Website-Homepage_1024x352.jpg)
Why Less Is More When Designing a B2B Website Homepage
![](https://www.bopdesign.com/wp-content/uploads/2023/08/BOP-How-to-Engage-Users-with-Interactive-B2B-Web-Design_1024x352-2.jpg)
Using Interactive Web Design to Connect with B2B Clients During Social Distancing
![](https://www.bopdesign.com/wp-content/uploads/2023/08/BOP-2020_Social_Media_Image_Sizing_Tips-1024x352-1.jpg)
The 2020 Quick Guide to B2B Social Media Image Sizes
![](https://www.bopdesign.com/wp-content/uploads/2023/08/BOP-Our_Favorite_Web_Designs_1024x352.jpg)
Our Favorite Websites and Why We Love Them
![](https://www.bopdesign.com/wp-content/uploads/2023/08/BOP-How-Friction-in-the-User-Experience-Is-Killing-Your-ROI-1024x352-1.jpg)
Is a Poorly Designed User Experience Crushing the ROI of Your B2B Website?
![](https://www.bopdesign.com/wp-content/uploads/2023/08/Good-Bad-Ugly-B2B-Website-Design.jpg)
The Good, the Bad and the Ugly: How Bad B2B Website Design Is Holding You Back
![](https://www.bopdesign.com/wp-content/uploads/2023/08/BOP-2019-Social-Media-Cheat-Sheet-Sizes.jpg)
2019 Quick Guide for B2B Social Media Photos
![](https://www.bopdesign.com/wp-content/uploads/2023/08/Bop-Top-Design-Elements-for-Ease-of-Use-and-Profitability.jpg)
3 Essential B2B Web Design Elements for Usability & Profitability
![](https://www.bopdesign.com/wp-content/uploads/2023/08/BOP-Our-Favorite-Websites-and-Why-We-Love-Them.jpg)
Our Favorite Web Designs & Why We Like Them
![](https://www.bopdesign.com/wp-content/uploads/2023/08/How-Design-Impacts-Your-Daily-Life-1024x352-1.jpg)