Bop Design was selected as the B2B marketing firm for financial firm Kravitz to create a more compelling brand system and marketing platform. The new website design needed to display a cohesive brand identity and consistent messaging for three brands: Kravitz, Cash Balance Design and Back Office Solutions with Kravitz being the “master brand.”
The new web design better resonates with financial advisors, CPAs, business back offices and wealth managers; along with business owners and professionals (Back Office Solutions); and third party administrators (Cash Balance Online).







