No business website can afford to stay static for very long. As technology and market conditions change, a company’s website must follow. Customers’ evolving needs demand that periodic redesigns take place. So it’s best to know what’s involved in the process and what you can do to produce an effective website redesign. Identify your objectives..
How-to lists provide your readers with genuinely useful information (aka the “quality content” that we’re always going on and on about) and helps to transform your business website into a helpful resource for your clients. Crafting the ultimate how-to list requires a little thought and some homework. But once you follow these handy pointers, you.
You’ve probably heard about giving 110% percent. But what about 200%? That’s where our most recent website launch comes in. The 200% Company is a professional sales growth firm, specializing in reinvigorating sales by analyzing business organization, management, sales techniques, internal obstacles and untapped opportunities. The 200% Company approached Bop Design with a website lacking.
We’ve seen it before. You stumble upon a website and it just feels… old. Stale. Out of date. You can’t quite put your finger on it, but something about the company homepage is making you bored and uninterested. Many times clients come to us feeling the same about their own website and it’s our job.
Today, businesses are expected to have their website available and performing at its best 24/7 regardless of how the user is accessing the information. This means whether a visitor is using their desktop, laptop, mobile or tablet—your website better be addressing their needs. Since the growth of mobile and tablet, many companies implemented specific mobile.
Seeing your business website start to fall in the search engine rankings can be devastating if the majority of your business comes through the web. However, the ups and downs of industry have persisted since the beginning of commercial trade and they’re not likely to change any time soon. That’s why having these parachutes tucked.
In the organizational structure of most businesses, there’s a marketing department and a sales department. While this separation of activities may be necessary for reporting reasons, it often leads to confusion and tension between the two. Marketing has a broad agenda in its responsibility to the business. This agenda includes: Branding Advertising Lead Generation Web.
LinkedIn Sponsored Updates have owned the B2B social advertising primarily due to the industry’s comfort level with the social platform. That isn’t to say it doesn’t provide fantastic targeting options, such as the ability to target based on industry, seniority and job function. But another traditionally B2C social platform is slowly gaining headway in the.
Download No time to listen? Read the full podcast below: Bop Design: Hello, everyone and welcome to the B2B Marketing Bopcast hosted by Bop Design. We’re conducting our first podcast discussion today on Wednesday January 29th. My name is Caroline Gilbert and I am the Content Marketing Manager at Bop Design. Today, I’m speaking with.
In the past year, vibrant colors, improved stock images, diverse typography and the desire for simplified, uncluttered design has made room for two trends in user interface: Flat UI and Skeuomorphism. While both very different, eagerness to implement new website design trends can leave a business questioning which route is most valuable. Here we’ll discuss.