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Video Advertising For Your Small Business

Why are videos a good option for small businesses?  Creating a video is a great way to tell the story of your business through a more personable medium than written text. Advertising your small business with videos is not only a great way to share your story, but a well-executed video can also set a.

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WordCamp Orange County 2012

On June 2 – June 3 this summer, Vanguard University will be hosting WordCamp Orange County 2012 in Costa Mesa, CA. It will be the third ever WordCamp event in Orange County and the first time Bop Design will be sponsoring it. WordCamps are conferences covering everything related to WordPress, the free and open source.

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An Explanation of CISPA for Small Businesses

Recently the House of Representatives passed CISPA, the Cyber Intelligence Sharing and Protection Act. With the SOPA debate that occurred earlier this year, not to mention its sister PIPA and several other lesser-known initiatives, 2012 seems rife with technology legislation for small business owners to wade through. Although some are comparing SOPA and CISPA, there.

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5 Tips for a Successful Business Card Design

Despite the move to everything digital, the exchange of a printed business card is time-tested tradition in face-to -face business interactions.  Whether you are meeting a prospective client for the first time or at a networking event, your business card is a critical factor in making a good impression. Savvy, well-connected business people never leave.

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Bop Design Identifies the Top 8 Firefox Add-ons for Web Development

San Diego, CA (PRWEB) May 03, 2012 A web developer can never have enough tools to help make web development faster and more efficient. Mozilla’s Firefox web browser has a feature called add-ons (similar to extensions or plugins), which add extra features to the browser. Bop Design, a San Diego web design agency with offices.

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5 Simple Ways to Improve Promo Videos

Promotional videos can be a great tool to have in your e-marketing tool belt. Especially when dealing with small business internet marketing, a well made promo video can really set your business apart from the competition. Promo videos can be incorporated into your marketing strategies in a variety of ways, such as: educating consumers about.

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New Google Update Targets Black Hat Webspam

Google has made the next move in its game of cat and mouse against web spammers. With the release of the newest algorithm update, which went live on April 24th, Google seeks to further target black hat SEO and webspam practices to make a better browsing experience for everyone. Black hat SEO is the practice.

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Bop Design Releases a Guide on Writing Effective White Papers

White papers can be an extremely effective marketing tool, especially for B2B service-oriented companies. White papers give a business marketer an opportunity to demonstrate thought leadership, educate their target audience and build trust, all without the perceived “sleaziness” of a sales pitch. However, taking the time to write a white paper or even coming up.

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Adapting to Change: Intellectual Property in a Digital Era

Our lives revolve around technology. The digital age has become such an integrated part of daily living that many individuals would now be lost without their personal electronic devices. Digital technology is here to stay and those who do not embrace this notion will face an increasingly difficult struggle as technology progresses even further. Now.