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The Ins and Outs of Google Webmaster Tools & How It Can Help Your Website (Part I)

Before we get started on the “Ins” and “Outs” we should first clarify what Google Webmaster Tools (GWT) is. GWT is an online system that provides website owners and developers with valuable information regarding the health of their website. GWT is not only a great resource for the people working on the website (i.e. web.

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Demystifying White Paper Content Creation

White papers are an extremely effective marketing tool, especially for B2B service oriented companies. It gives you an opportunity to demonstrate thought leadership, educate your target audience and build trust, all without the perceived “sleaziness” of a sales pitch. However, taking the time to write a white paper or even coming up with a topic.

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Word of Mouth Marketing: A Double Edged Sword

As we enter further into the age of information, customers are gaining more power than ever. A huge source of this power comes from word-of-mouth supported by the viral nature of the internet. We are now living in a time where a single person can spread their message instantly across a truly global audience to.

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New Client Website Design: THOR Financial

THOR Financial is a hard money lender that provides a secure source of capital to the real estate industry. The company deals with both real estate investors seeking short-term loans and passive investors looking to invest in high-yield debt secured by real estate. THOR Financial is unique among hard money lenders in that it has.

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New Domain Extensions and How They Affect Small Business

At the end of April, ICANN will end the submission process for the creation and operation of new gTLDs. What on earth does that mean? What impact can a bunch of letters have on a small business? A lot, actually. In English, the above statement means that there will soon be a lot more to.

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On the Topic of Size: Exploration of Large Type and Design in Websites

There is a recent trend spreading among website designers around the nation. If you have surfed the web in the past year, you might have noticed design elements, fonts and navigation on some websites have changed—they’ve gotten larger. This may not be apparent to the untrained eye, since the average computer user has adapted to.

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Is Meta Tag Information Still Relevant for SEO?

Have you considered implementing an SEO strategy for your website? If you have done any research on what SEO is, the benefits of SEO or SEO implementation strategies, you have most likely stumbled upon some articles referring to the importance of meta tag information. Meta tag information, for the most part, is the information placed.

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Why Have A Mobile Version Of Your Website?

Before the popularity of smartphones such as the iPhone or Android, it was still possible to view the Internet on your phone. The experience was usually not very good because of the slower data transfer rates, poor browser software and the fact that most websites were not optimized for mobile device viewing. Back in these.