Fuel continued success with ongoing marketing services
Your stunning, lead-generating website is a triumph (woo-hoo!), but your B2B marketing journey doesn’t end there. Let’s turn that momentum into a consistent force for your business. With an ongoing engagement, our interdisciplinary team of B2B pros delivers a holistic suite of solutions that span every facet of marketing to cover all your needs. What can you expect? Improved traffic, better quality leads, and increased conversions. Keep the forward motion going with continuous success, guided expertly by Bop Design.
Here’s what we can do for you
Strategy
Lock in success with B2B strategy veterans who design practical plans for tangible results. We adeptly navigate the B2B terrain, ensuring our strategies translate into a substantial increase in leads for your business.
- Branding strategy
- Content strategy
- Digital marketing strategy
- GEO + SEO strategy
- Lead generation + demand generation strategy
- Website performance reporting, analysis + recommendations
Website Performance
Keep your B2B website operating at peak performance with a dedicated team that performs regular checkups and delivers insightful recommendations. Need design or functionality updates? Our skilled UX designers and developers are here to help.
- Website performance monitoring
- Daily website backups
- Security monitoring + updates
- Plugin updates
- Page speed optimization
- Conversion rate optimization
- Lead attribution
GEO + SEO Optimization
Search is no longer limited to Google. We continuously optimize your website for traditional search engines and AI-powered discovery platforms while monitoring performance, identifying new opportunities, and adapting your strategy as search evolves.
- GEO strategy and AI visibility optimization
- SEO strategy and content optimization
- Keyword and topic research
- Technical SEO and website health monitoring
- Structured data (Schema) implementation
- Core Web Vitals and page speed optimization
- Competitive analysis and opportunity discovery
- Analytics, Search Console, and Tag Manager management
- Monthly reporting and strategic recommendations
Content Creation
Energize your brand narrative with our expert team of content strategists and copywriters. We craft compelling B2B content tailored to resonate with your target buyers, demonstrating thought leadership and inciting audiences to take action.
- Editorial calendar development
- Blog ideation, interviews, + copywriting
- White papers, ebooks + case studies
- Website pages, pillar pages + landing pages
- Brochures, one-sheets, sales decks + sales enablement materials
- Press releases
Content Promotion
Maximize your content’s reach with our dynamic promotion strategies. We not only create and design impactful campaigns, but also execute across channels, from strategic advertising to targeted social and email efforts.
- Newsletter creation + design
- Paid + organic social campaigns
- Landing page promotion
- Website pop-ups
- Guest blog pitching + strategy
- Content + design
Digital Advertising
Amplify your digital presence with our tailored digital advertising solutions. Our team not only designs eye-catching ads but strategically executes campaigns across platforms. From concept to deployment, we ensure your brand gets noticed in the digital landscape.
- Google + Bing ads
- AdRoll + retargeting
- Social media: LinkedIn, Facebook, Instagram
- Sponsored posts
Design + Development
Upgrade your impact with professional graphic design and development expertise. Our B2B-specialized designers create anything from landing pages to tradeshow booths. Our development team builds enhancements and ensures your website functions flawlessly.
- Graphic design: Website, print, social, trade shows + more
- Web development: From fixes to added functionality
- HubSpot support
- ADA advisement
- Plugin advisement
- Branding
Here’s what you’ll get
Dedicated Account Manager
You’ll interact with the same team member throughout the engagement to ensure consistency and a thorough understanding of your brand.
Interdisciplinary Team
You’ll get the experience of a full-service team of experts in their fields. Expect holistic solutions that adopt a 360-degree view to address every requirement.
Communication + Reporting
You’ll get regular check-in calls to review activities and metrics, along with custom reports that you can provide to leadership to present results.
Featured case studies
15.76%
increase in engaged sessions
32.6%
increase in Google organic search sessions
10.94%
increase in direct sessions
40.59%
increase in average engagement time per session
14.13%
decrease in bounce rate
11.74%
increase in new users from direct traffic
400%
increase in lead quantity (4x growth)
44.05%
increase in Google organic search sessions
29.55%
increase in Bing organic search sessions
30.91%
increase in events per session
21.72%
increase in average engagement time per active user
16.64%
increase in average engagement time per session
52.8%
increase in organic search sessions
200%
increase in ChatGPT sessions, averaging 2m 35s onsite session duration
200%
increase in demo schedules from Google Organic
58.8%
increase in overall sessions
32.22%
increase in engaged sessions
53.5%
increase in new users
A Guide to GEO for B2B Marketers
Get an overview of what GEO is, how it works, and how to implement it on your B2B website in this handy guide. Read more.
Your website launched: Now unlock its full potential!
Get the roadmap to maximizing the ROI of your website. Get your free copy of Your Website Launched: Now What?
A Guide to Help You Select the Right B2B Marketing Agency
Finding the right B2B marketing agency to help your company achieve its goals is not an exact science.
Ready to rock? Let’s get the wheels in motion.
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