Tonight’s Iowa caucuses are the first official candidate showdown in the 2016 Presidential Race. Whether you are a Democrat, Republican, Libertarian or Socialist – the 2016 Race to the White House has been nothing short of entertaining. While candidates are spending hundreds of millions of dollars on traditional media, the foundation of their communication efforts.
For many B2B marketers, it’s all about metrics, analysis and data – and for good reason too. Without the right metrics, we don’t know what actually works and where our leads are coming from. In an effort to make your life easier as you pitch your digital marketing strategy or plan out your firm’s marketing.
One of the many functions of a B2B website is acting as a digital brochure for your firm. Regardless of the technology of your firm or industry, potential clients are looking to learn information about you online. This is where your website becomes a digital brochure to inform and persuade clients to learn more or.
It’s done. Your B2B website is finally live. All the hard work you, your developer, your designer, and your marketing team have put into the website is finally ready to share with the digital world. One of the most common questions we hear after a website launches is: What’s next? How do I promote my.
The B2B Branding Quick Reference Guide is your resource for clear explanations that simplify the process and keep it running smoothly.
As we strike out on a new year of business with all the possibilities, it’s time to check our foundation. It’s a good time to ask before we execute a master marketing and search engine optimization (SEO) strategy, do we have the basics down? In this blog, we take you through the key things to.
The informal nature of social media sites may give the impression that these channels aren’t suitable for B2B marketing, but that simply isn’t the case. A survey of B2B marketers found that: 88% used LinkedIn 88% used Facebook 83% used Twitter 77% had a company blog 61% used Google+ 55% used YouTube With more people.
Goodbye 2015, hello 2016! It’s time for this year’s B2B Trends + Predictions for 2016. Find out what you need to know to stay ahead of the trends in 2016. 1. Minimalistic Design In the age of information overload, it’s time to get back to basics – minimalistic web design. Businesses are starting to say.
When it comes to choosing a vendor partner for your B2B firm, you may be asking yourself this very question. There is a lot that goes into choosing the right vendor partner and a lot rides on it, so you want to make sure you make the proper selection. So what does make a web.
A new website launch can be an enigma for non-marketing professionals, but it doesn’t have to be. As a web design agency, we understand that, for many B2B firms, the person in charge of a new website project isn’t always a seasoned marketing pro. As such, we’ve put together a quick crash course on the.