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New Client Website Design: Ashdon Investment Management

Ashdon Investment Management is an SEC registered investment advisor firm. Based in Tennessee, they are focused on serving families and private organizations. Ashdon works with their clients to achieve financial goals in the fulfillment of specific missions. Bop Design helped Ashdon brand itself with a logo re-design and a new website design. Bop partnered with.

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Social Media and the Power of Weak Ties

Weak Ties Many people mistakenly think of social media as only a platform to stay in touch with strong ties, such as family and close friends.  For B2B networking, the power of social media lies much more with weak ties rather than strong ties.  Weak ties can be friends of friends, connections of connections, people.

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Why Use a Modern Web Browser?

First of all, what is a modern web browser? There isn’t an exact definition of what a modern web browser is but most would agree it’s a browser that renders a website correctly according to web standards without the use of hacks or work-arounds. Of course you can get a lot more technical in what.

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SOPA: How Does It Affect You?

You may have noticed that some of the websites you regularly visit look different today. Google’s logo looks like it’s been censored—so does most of the content on Wired. Wikipedia and Reddit are blacked out. What’s going on? SOPA, that’s what. The Stop Online Piracy Act is a federal bill attempting to curtail the Internet.

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The Importance of User Experience in Website Design

What makes a website successful? Is it the content? The design? The online marketing? It seems having a successful website is becoming more of an asset to businesses, large and small, than ever before. After some research as to how a website is successful, it turns out it requires content, design and online marketing, but.

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New Client Website Design: Applefield-Shipp

Applefield-Shipp is an insurance brokerage firm serving small businesses in San Diego and the rest of southern California. The firm develops creative benefits solutions and alleviates the burden of benefits administration. Applefield-Shipp is committed to sincere, personalized, and respectful service. The experience and expertise of the team sets them apart from other insurance brokerage firms..

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6 Tips To Optimize Your Website For Local Searches

These days local search is just as important to online businesses as it is to brick and mortar businesses. More and more people turn to search engines to find local products and services every day. Don’t let your business miss out on these online opportunities to generate new sales. Many times the local search results.

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A Lesson In Brainstorming

“No one is smart enough to come up with twenty bad ideas.” In college, I took a couple of screenwriting classes. The little nugget of wisdom above came from my professor. He, in turn, picked it up from his friend Bill Marsilii, who co-wrote the screenplay for Déjà vu (starring Denzel Washington). Anyone who has.

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B2B Websites – Sales Vehicle?

Many B2B firms do not think their website can be a valuable lead generation and nurturing tool. These firms believe no good customer lead would search for their services on the web, let alone contact them after visiting their website. When I view some firm’s existing website, I tend to agree. The website is not.