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Why You Want More Organic Search Traffic to Your B2B Website

Organic traffic includes the visitors who arrive on your B2B website after performing a search online using a search engine. The most well-known search engine is Google, followed by Bing, DuckDuckGo, Yandex, etc. (Check out 17 great search engines you can use instead of Google if you are creeped out by Google’s privacy practices.) Ideally,.

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Easy Tips to Close B2B Website Leads

Always. Be. Closing. Closing deals, especially during a pandemic, can take some finesse. Wouldn’t it be helpful if a successful business shared some insight? Recently, we were recognized as one of America’s Fastest Growing Private Companies by Inc. 5000! For Bop Design, that kind of acknowledgment comes with a level of responsibility to educate our.

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What to Include on Your B2B Content Calendar

Many fantastic marketers are stumped when it comes to building out a content calendar that will help them achieve their short and long-term objectives. Recently, we explored what sets the foundation for a successful B2B marketing strategy. Here, we are going to take a look at the types of content to include in your content.

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5 Tips to Leverage Your Website During COVID

Since in-person meetings and trade shows are canceled until who knows when, your B2B website has become your most important sales asset (next to your people, of course). If you’ve neglected your B2B website or need a quick website makeover in response to COVID-19, I’ve got 5 must-haves to help keep your website sales-ready during.

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Best Practices for Live Chat on a B2B Website

Want to know how to utilize a live chat feature on your website to increase your company’s revenue? Chatting with prospects on your B2B website who looking for information is a great way to get the most from your search engine optimization (SEO) efforts. You can close more deals maximizing the ROI of your website.

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SEO for B2B Marketing: Beyond the Basics

Search engine optimization (SEO) is a vital part of any B2B marketing strategy. You don’t need to be an expert at SEO, but it helps to have an understanding of the general principles and know a bit beyond the basics. Ideally, your B2B firm will partner with an expert in SEO to help guide you.

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How to Make Your B2B Webinar or Video Conference Look More Professional

The new reality of working from home long-term means continuing to use video as a way to communicate with clients, potential prospects, and employees. Google recently announced that it will be keeping their employees home until at least July of 2021. And Kate Lister, President of Global Workplace Analytics estimates that 25-30% of the workforce.

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When One = Four: How to Craft an Efficient B2B Content Marketing Plan

Lack of time is a common reason marketers cite when explaining why they can’t start or implement a B2B content marketing strategy. As a busy marketer myself, I completely understand this sentiment. A lot of marketers look at a simple blogging strategy and start to panic about a lack of time and resources. However, there.

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A Foundation for Getting Started with B2B Content Marketing

If you are looking to generate more inbound leads for your business, it’s a great time to get started with content marketing. Whatever your political beliefs, it’s clear that things are going to be uncertain for the near future, possibly the rest of 2020. However, attracting inbound website leads continues to be an effective way.