We think of B2B websites as living, breathing organisms that can expand and evolve over time. It’s not just something that you build and then forget about. And we aren’t alone in this thinking. Even search engines like Google and Bing reward websites with new, fresh content by showing them in search results. If you.
In the age of COVID-19, there are minimal networking, tradeshow, or face-to-face selling opportunities. Many B2B companies who relied on these tactics for lead generation have been caught flat-footed and are in a state of panic due to the lack of leads. Bop Design has a current client that has relied on a 1-page website.
First, don’t panic. Yes, this is a serious situation, but panic isn’t going to help. Your goal right now is to minimize the impact of the downtime. Hopefully, you’re prepared with some information when this happens. If your B2B website goes down, you need to know where your site is hosted and where your domain.
Page speed is a critical element of every website in 2020. Not only do users expect a website to load quickly, but Google demands it. There’s a lot that goes into page speed. While some savvy users can make a lot of headway, we do recommend working with a professional if you want to see.
In the era of pandemics, your B2B website is literally the front door to your business operations. To be part of the future is to have an effective, professional and efficient online presence. Your business has 7 seconds to make a great first impression on a prospect visiting your website—here are 5 tips on how.
Get a quick overview of content marketing for your B2B firm. Definition of Content Marketing Content marketing includes any resource crafted to educate or engage your target market, such as blog posts articles white papers ebooks case studies use cases webinars videos social media posts infographics charts etc. Content Strategy for the Entire Customer Experience.
When you hire Bop Design for your B2B marketing needs, you hire our entire agency. You hire our experts in each related discipline, giving you access to our collective and specific knowledgebase. Our priority is your success, so we share our knowledge in an effort to help your business stay profitable and thrive now and.
In college, I had an amazing typography teacher. Her class was dedicated to teaching us newbie graphic design students about the importance, intricacies, and role of fonts in our world. I needed this class. I took fonts for granted. A daily necessity for just about everything—I would read things and then get on with my.
A common question we get at the start of a B2B web design project is, “How can we maintain our SEO during a website redesign?” If you’ve already put the effort into building a strong SEO foundation, you don’t want to lose it when you update the look and functionality of your website. As an.
At Bop Design, we strive to provide value to our clients. We specialize in creating holistic marketing strategies that include B2B web design & development, content marketing, social media, SEO, branding and marketing collateral. Our focus is on B2B firms that want an external team of B2B branding specialists to enhance their brand positioning, build.