In college, I had an amazing typography teacher. Her class was dedicated to teaching us newbie graphic design students about the importance, intricacies, and role of fonts in our world. I needed this class. I took fonts for granted. A daily necessity for just about everything—I would read things and then get on with my.
A common question we get at the start of a B2B web design project is, “How can we maintain our SEO during a website redesign?” If you’ve already put the effort into building a strong SEO foundation, you don’t want to lose it when you update the look and functionality of your website. As an.
At Bop Design, we strive to provide value to our clients. We specialize in creating holistic marketing strategies that include B2B web design & development, content marketing, social media, SEO, branding and marketing collateral. Our focus is on B2B firms that want an external team of B2B branding specialists to enhance their brand positioning, build.
Organic traffic includes the visitors who arrive on your B2B website after performing a search online using a search engine. The most well-known search engine is Google, followed by Bing, DuckDuckGo, Yandex, etc. (Check out 17 great search engines you can use instead of Google if you are creeped out by Google’s privacy practices.) Ideally,.
Always. Be. Closing. Closing deals, especially during a pandemic, can take some finesse. Wouldn’t it be helpful if a successful business shared some insight? Recently, we were recognized as one of America’s Fastest Growing Private Companies by Inc. 5000! For Bop Design, that kind of acknowledgment comes with a level of responsibility to educate our.
Many fantastic marketers are stumped when it comes to building out a content calendar that will help them achieve their short and long-term objectives. Recently, we explored what sets the foundation for a successful B2B marketing strategy. Here, we are going to take a look at the types of content to include in your content.
Since in-person meetings and trade shows are canceled until who knows when, your B2B website has become your most important sales asset (next to your people, of course). If you’ve neglected your B2B website or need a quick website makeover in response to COVID-19, I’ve got 5 must-haves to help keep your website sales-ready during.
Want to know how to utilize a live chat feature on your website to increase your company’s revenue? Chatting with prospects on your B2B website who looking for information is a great way to get the most from your search engine optimization (SEO) efforts. You can close more deals maximizing the ROI of your website.
Search engine optimization (SEO) is a vital part of any B2B marketing strategy. You don’t need to be an expert at SEO, but it helps to have an understanding of the general principles and know a bit beyond the basics. Ideally, your B2B firm will partner with an expert in SEO to help guide you.
The new reality of working from home long-term means continuing to use video as a way to communicate with clients, potential prospects, and employees. Google recently announced that it will be keeping their employees home until at least July of 2021. And Kate Lister, President of Global Workplace Analytics estimates that 25-30% of the workforce.