Search results

Post

How to Keep Your B2B Marketing Project Moving on a Time Crunch

Every project has a deadline. At the start, it seems easy to keep the project moving, but is it really? Unfortunately, even with the best planning, unanticipated challenges and delays arise at every stage of a B2B web design or marketing project. And, in many cases, a delay in one phase of a project impacts.

Post

Does Fresh Content Affect Google Rankings & SEO?

Techniques for improving a website’s rankings have changed over the years, but one of the tried and true ways that have remained is adding fresh content to your B2B website. This technique doesn’t require fancy tools or technical expertise. It just requires your time and industry expertise. What Is Considered Content? Adding fresh content to.

Post

B2B Website Design: The Comprehensive Guide to Rockstar Websites

A guide to crafting a B2B web design that provides a great customer experience and improves conversions. The success of a B2B website design depends on its ability to convert visitors into new clients. The Bop Design team put together this comprehensive guide to help you build an effective new website. What’s Included: Understanding B2B Website.

Post

Designing B2B Websites for Accessibility

Lately, there has been significant momentum towards Digital Accessibility for websites. This can be attributed to several factors, including the growing emphasis on DEI (Diversity, Equity, and Inclusion), and the COVID-19 pandemic—which sped-up the timeline for content making the digital leap. Together, these factors have propelled the importance of Digital Accessibility for B2B websites to.

Post

Your Most Pressing SEO Questions Answered

As a B2B marketer looking to attract and convert new clients, part of your job is often search engine optimization (SEO) or at least SEO-related. It’s impossible to know absolutely everything there is about SEO and it’s often more of an art than a science. However, you likely have a few pressing questions about SEO.

Case Study

Eichleay

The redesigned B2B website and SEO strategy effectively addressed the firm’s challenges and achieved outstanding results. View results.

Post

What It’s Like to Work with Our B2B Web Design Agency: A Client’s Perspective

Bringing on a web design partner can be exciting but also a big risk. Hire the right partner and everything turns up roses but hire an ill-fitting partner and it’s nothing but headaches…or worse…a tarnished reputation. As an experienced B2B web design agency that has worked on 400+ websites, we understand that the road to getting budget.